07 37999 International Business

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25-26 Assignment Remit

Module Learning Outcomes:

This assignment is designed to assess the following module learning outcomes. Your submission will be marked using the Grading Criteria given in the section below.

LO 1. Apply international business theory to understanding international business in place and across space. LO 2. Explain and review advances in international business theory.

LO 2. Critical thinking and judgement skills, systematically applied to different international business scenarios.

Assignment:

You are required to develop an essay (1500 words) that provides a theoretically informed analysis of a current issue being experienced by companies engaged in international business. The analysis must include at least two photographs, or digital artefacts, that are central to the argument developed in the essay and must include either a discussion of the implications for practice or policy or, where relevant, for both practice and policy. Develop an essay on one of the following issues:

1) Identify and critically evaluate what you consider to be the three most important current risks faced by companies engaged in international business. Pay attention to justifying the focus on these three risks and on why you consider these to be the most important current risks.

2) Critically evaluate two disruptive innovations that are currently impacting on companies engaged in international business. Pay attention to justifying the focus on these two innovations.

3) Compare and critically evaluate linear versus circular economy approaches to the practice of international business.

4) Identify and critically evaluate two contrasting business models developed and applied by international businesses. Pay attention to justifying the focus on these two business models.

5) Critically evaluate two ways in which geographic context matters for the practice of international business. Pay attention to justifying the focus on these two ways.

6) Identify and critically evaluate some of the advantages and/or disadvantages obtained by international businesses that engage in responsible business practices. Pay attention to justifying the focus on these advantages, and/or disadvantages.

Notes and guidance:

i) Clearly indicate at the top of your answer which issue you are attempting.

ii) This is not an individual case study analysis but requires you to develop an answer that draws upon the experiences of a number of companies.

iii) The assignment requires you to focus on a current issue being experienced by international businesses. This assignment takes the form of what is termed an ‘authentic assessment’ that is intended to enhance student learning and to better prepare graduates for their future careers. An authentic assessment requires students to apply knowledge and skills to exploring real-world challenges.

iv) The expectation is that all answers will include at least 12 peer reviewed publications. Pay attention to the balance between drawing upon grey literature, or that which is not peer reviewed (company/consultancy/government reports, websites, media content etc), and that which is peer reviewed.

v) Pay attention to the marking rubric.

vi) Consider how the two digital artefacts support your answer and add additional value to your argument. Ideally, the two digital artefacts/photographs should come from material produced by an international business rather than be images produced by and for the media. These digital artefacts should not be tables, but they could include diagrams that take the form of graphics produced by an international business.