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Managerial Accounting Winter Term 2023
发布时间:2023-12-01
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Module: Understanding Customers & Markets
Part: Managerial Accounting
Winter Term 2023
1. Questions (25 points)
You are asked to compare the following companies: Bayer and Merck
Please elaborate on the investment attractiveness of Bayer and Merck. Your analysis should be based on the analysis of the financial statements from 2022, which are supplied with the assessment instructions.
Make sure to answer the following questions:
(1) How will you compare the two companies?
(2) If you could invest in one stock, which stock would it be?
(3) What are the reasons for your decision?
2. Calculation of Ratios (20 points)
For your analysis, please calculate the following ratios and include them in your argument for the questions above.
Ratios |
Bayer |
Merck |
1. Profitability ratios |
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Gross Margin |
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EBIT Margin |
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Net Profit Margin |
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Return on Equity (ROE) |
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R&D to net sales |
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Return on capital employed (ROCE) |
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2. Solvency ratios |
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Leverage Ratio(Debt to Equity Ratio) |
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Debt to Total Assets |
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Asset turnover |
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3. Liquidity ratios |
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Quick Ratio |
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Liquidity Level 1 Ratio |
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Liquidity Level 2 Ratio |
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Days Sales Outstanding (DSO) |
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Days Inventory Outstanding (DIO) |
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Days Payables Outstanding (DPO) |
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Cash Conversion Cycle |
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3. Format (10 points)
The format of the term paper will also receive points. If the style of writing and presentation is very good, and the content is organized, full points will be awarded. Deductions will be applied for an unorganized structure, writing and presentation.