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ASSIGNMENTS

Individual Assignment: Grey Market (20%)

Individual assignment requires students to critically evaluate the effect of gray market on several stakeholders, such as authorized dealers, manufacturer and individual consumers. This assignment must be completed in a mind map format. Any type of free mind map app can be adopted. Students are required to submit the following in TiMES:

- Turnitin Mind map Screenshot (1 Screenshot only). Submission format: PDF only

- Mind map linkage (EPM mind map google sheet)

- Only intext citation is required, no need reference list or essay elaboration

- No need cover page. Please indicate your name, ID, subject and code, tutorial section & tutor's name in screenshot.

** Please make sure the screenshot is clear and readable.

Known as parallel importation, the grey market refers to those un-authorized channels that may occur in many markets in various industries. Read the mini-case study and discuss the impact of gray market on the aforesaid stakeholders. A mini case study is provided below as a scenario only. It is not necessary to adopt this listed case study or market mentioned (e.g China). The purpose of this assignment is to encourage students to look for more real-life examples/cases/facts of gray market as evidence to support your point of view. You may refer to any proper newspaper, journal articles, reports or daily news.

Mini Case Study: Custer, C (2015) This is how your grey market iPhones get into China, TECHINASIA, online available at https://www.techinasia.com/gray-market-iphones-china/

Individual assessment should include the following components:

- Brief an example of grey market (1 Mark)

- General THREE (3) reasons for grey market occurring (9 Marks)

- TWO (2) Impacts of grey market towards authorized dealers, manufacturer/exporter, and individual consumers respectively (6 Marks)

- 2 Differences between gray goods & and smuggled items (4 Marks)