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Entrepreneurship & Enterprise Hub

ENT204TC Corporate Entrepreneurship

CW2: Individual Reflection Report Assessment Brief

First Part of Semester 2

Academic Year 2023-2024

Assessment Task:

Reflect on Course Work 1 and your learning experience in regards to corporate entrepreneurship and intrapreneurial projects, your individual contribution within the group work, and what you have learned from those experiences in this module.

Specific tasks should include the following:

1.   Reflect on your learning experience in CW1, and your individual contribution

2.   Identify and analyse the challenges that the company face.

3.   Reflect on how entrepreneurial leadership can be further developed and how this can be helpful for problem solving and secure a competitive advantage.

4.   Compare different forms of entrepreneurship and, based on the company case from your CW1, provide recommendations for the company to continue fostering and sustaining innovation.

Learning Outcomes Tested:

A.  Assess the entrepreneurial orientation of an organization and evaluate the company’s ability to deal with the opportunities and threats it faces.

B.  Elaborate what is required to become an entrepreneurial leader and explain how entrepreneurial leadership can be developed and leveraged in existing organizations.

C.  Appraise and recommend how an organizational architecture can be configured within an existing organization to secure a sustainable competitive advantage.

D.  Compare and contrast different forms of corporate entrepreneurship.

E.   Develop a way how an existing firm can organize its corporate entrepreneurship efforts directed at fostering and sustaining innovation, initiating strategic renewal.

Coursework Assignment Submission Date:

Week 6, (April 1st, 23:59 China Time). Fail to submit on LMO, will result to fail this class. Late submissions will get a 5% deduction for each day of delay up to five (5) days. Submissions beyond five (5) days, will be regarded as a non-submission and will not be graded. Please note that the draft version on the LMO will not be accepted.

Format Requirements:

•      1500 (+-10%) words, excluding References and Appendices.

•      Must include the cover page with your student ID. Cover page is provided in the LMO.

•      The cover page must be the first page in the assignment file.

•      Name your word file with your student ID, e.g., 123456.docx, point will be deducted if the file is not named correctly.

•      Penalties: Wrong file type -5 points, no cover page -5 points, more than one file -5 points.

•      The word font should be ‘Arial’ or ‘Calibri’ and font size 12 with 1.5 spacing and 1-inch margin. The left and right margins should be ‘Justify’. References no need to ‘Justify’ .

•      All assignments must be typed, proof-read, and professional in appearance (MS Word only).

Reference Style:

•      Use of proper APA Referencing technique, both in-text-citation and reference list is required.

Please use credible, relevant, and up to date sources, e.g., peer review journals, industry reports, textbooks, newspapers, magazines, etc.

Assessment Criteria / Rubric:

Criteria

Poor

Satisfactory

Good

Excellent

Outstanding

Writing layout presentation

(30%)

Organization &

Layout (10)

Poor organization and layout of

writing. Very

hard to follow.

Organization or layout of writing is fine.

Sometimes hard to follow.

Organization and layout of writing are fine,

somehow easy to follow.

Organization and layout of writing

are easy to

follow.

Organization and layout of writing  flow nicely thus very easy to

follow.

Grammatical (10)

Many spelling

and grammar

errors.

Several spelling or grammar

errors.

No spelling and grammar errors. But use some

incomplete

sentences.

No spelling and grammar errors. No incomplete   sentences.

Perfect spelling

and grammar.

Perfect sentences.

Evidence of

research and

reference style

format (10)

Almost no

evidence of

research and not

following

reference style

guidelines.

Limited use of

research or not

following

reference style

guidelines.

Some evidence of

research and

properly

following

reference style

guidelines.

Shows evidence

of research and

effectively

following

reference style

guidelines.

Excellent use of

research and

perfectly

following

reference style

guidelines.

Writing Content (70%)

Learning

Experience/

Personal

contribution to the group (10)

No learning

experience and

personal

contributions to the group were mentioned.

Either learning

experience or

personal

contributions to the group were mentioned.

Some learning experience and some personal contributions to the group were  addressed.

Adequate

learning

experience and

personal

contributions to the group were discussed.

Very insightful

learning

experience and

major personal

contributions to

the group were

discussed.

Challenges,

issues, and

problems facing

the selected

industry /

company (20)

No challenges,

issues, and

problems facing the selected

industry /

company were

identified.

Few challenges, issues, or

problems facing

the selected

industry /

company were

somehow

identified.

Adequate

challenges,

issues, and

problems facing

the selected

industry /

company were

identified and

addressed.

Many challenges, issues, or

problems facing

the selected

industry /

company were

identified and

discussed.

All challenges,

issues, and

problems facing the selected

industry /

company were

identified and

fully discussed.

Problem Solving Approach (20)

No approaches    were mentioned.

Limited

approach was

mentioned.

Approaches were addressed.

Approaches taken to solve issues,

problems, and challenges were

somehow

discussed..

Approaches taken to solve issues,

problems, and challenges were fully discussed.

Comparisons and Recommendations (20)

No comparisons

or

recommendations were mentioned.

Limited

comparisons and recommendations were mentioned.

Adequate

comparison and recommendation were addressed.

Good

comparisons and recommendations were discussed.

Recommendations

were fully

discussed and

supported with

developed

competency skills.