6012SSL Project Management for Business

This document is intended for Coventry University Group students for their own use in completing their assessed work for this module. It must not be passed to third parties or posted on any website. If you require this document in an alternative format, please contact your Module Leader.

Assignment Information

The work you submit for this assignment must be your own independent work, or in the case of group assignment your own groups’ work. More information is available in the ‘Assessment Task’ section of this assignment brief.

Module Name: Project Management for Business

Module Code: 6012SSL

Assignment Title Olympia Corporation Project

Assignment Due: 31/10/2023 at 18:00 UK Time

Assignment Type: Only one of the following apply to this assignment task.

Pass or Fail (Core Assessment)

You will be provided with either a pass or a fail grade. You will have 2 attempts to successfully complete your assessment before the end of the module.

Percentage Grade (Applied Core Assessment)

You will be provided with an overall grade between 0% and 100%. You have one opportunity to pass the assignment at or above 40%.

Assignment Task

This assignment is an individual assignment. The word count is 2,000 words total.

Company Profile

A sizable digital modern corporation called Olympia corporation wishes to examine a number of potential innovative projects. Each project is to be ranked according to its likelihood, measured by the ability to adhere to a number of corporate objectives. Olympia is a British company based in London looking to also extend its investment in two major African countries. Some of its already existing products include: TV set, mobile phones, video games, and digital audio speakers. The company has been enjoying a steady growth in the sales of these products and last year it generated a revenue of £60 million with a 12% profit margin.

The overriding objective of the company is to be a global leader in the production of modern digital innovative technologies from the perspectives of innovation, creativity, connectivity and profitability.This document is intended for Coventry University Group students for their own use in completing their assessed work for this module. It must not be passed to third parties or posted on any website.

There are five proposed digital innovative projects which is to be judged against the strategic corporate objectives of the company and the corporation will commission only 1 (one) of these projects.

The corporation has three “must have” strategic objectives as listed below. These objectives are determined by the company executives and in line with shareholder expectations of ethical, responsible and profitable business outcomes and comply with the organization’s strategic aims.

1. The selected project should not have an adverse effect on a current or planned operation within the larger community.

2. The selected project must need to meet legal, safety and environmental standard.

3. The selection projects must have the ability to remain compactable with existing product from the perspectives of functionality and connectivity.

The third objective is in reference to the corporation’s strategic plan to expand into African nations hence the need to maintain a neutral political position.

“Want” strategic objectives are assigned relative importance by top management. Mapping of all projects will adhere to the already established weighting for their relative importance. Want objective are not critical to the company's mission and are as follow:

1. Generate additional revenue such through enhanced functionality and connectivity with existing products.

2. Raise public consciousness about environmental issues.

3. General ROI in excess of 21 percent and a one-year time to market.

4. Advance the state of the art in digital innovation.

5. Provide the basis for the developments of a new digital products.

6. The project product will have the potential to be nominated for and win a digital innovative product of the year in the next global technology award.

7. Attract and create a strong media attention.

Project Proposals

Project proposal 1: App for Social Connection

The social connection App with a potential RIO of 16% and a 4-month time to market prospect with £.23k budget. The app will include features that will prompt social inclusivity and engagement. It will also include features that propel citizens of the selected African countries in social engagements of the rest of the World.

Project Proposal 2: Energy Saving Automated Light Bulb

A high energy consuming automated light bulb with control ability via mobile phones. The automatic bulb will be designed and produced to be compact, much brighter, have better color representation, and feature control apps. The project is expected to deliver a ROI of 25% and will have a 3 (three) year time to market with £170k budget.

Project Proposal 3: Olympia Automatic Alarm Door.

A automatic alarm door that contains a high-definition but energy consuming camera, a motion sensor, and a microphone and speaker for two-way audio communication. It integrates with an associated mobile app, which allows users to view real-time video from the camera, receive notifications when the door is knocked, and communicate with visitors at the door via the integrated speaker and microphone. It is also capable of operating as a surveillance camera, and can automatically trigger alarm when intruder is suspected, or when its motion sensors are activated. The project is expected to deliver a ROI of 26% and will have a 7- month time to market with £58k budget.

Project Proposal 4: Driverless Car

A green manufactured and operated autonomous energy efficient electric car with smart radar sensors to perceive their surroundings. The car will be enabled with active safety systems including systems to provide This document is intended for Coventry University Group students for their own use in completing their assessed work for this module. It must not be passed to third parties or posted on any website. electronic blind-spot assistance, crash avoidance, emergency braking, parking assistance, adaptive cruise control, lane-keep assistance, lane-departure warning. The car will also be equipped with smart connectivity features that will allow connections with other products such as mobile phones, LED Road Flares and other voice enables products. On demand, customer can ask for additional product such as smart watch, phone and tablet which can all be connect to the car. The project is expected to deliver a ROI of 32% and will have one-year time to market with £3.2m budget.

Project Proposal 5: Olympia Home AI.

A virtual assistant AI technology Called Olympia which will be support by the Olympia Echo smart speakers. It is capable of voice interaction, music playback, setting alarms, streaming podcasts and audiobooks, and providing weather, traffic, sports, and other real-time information, such as news. Olympia can also control several smart devices using itself as a home automation system. The project is expected to deliver a ROI of 7.5% and will have a 10-month time to market with £175k budget.

Your task

• Project Selection (Appr. 300 words)

As a member of the strategic project selection team, you are to evaluate each of the submitted proposals, the task is to rank each submission according to the corporate objectives, and to select a project to be commissioned by the company using the project selection tool in Appendix 1.

• Project Justification and Critical Success Factors (Appr. 500 words)

Using credible and appropriate project management literature,

(i) Show how your selected project aligns with the strategic organizational objectives of Olympia corporation, and

(ii) Advise the company on the critical success factors of the project.

• Project Initiation document (PID) (Appr. 1200 words)

Following your project selection, Olympia corporation has appointed you to manage the project. You project management task begins with the development of a PID, drawing on appropriate project management theory and frameworks, to present to the Project Sponsor. In delivering the project, the project sponsor has asked you to develop a prototype product, test run the prototype for both functionality and quality, establish a manufacturing system for the new product, and organized a product launch event.

The environmental impact assessment of all the project proposals have been completed and all budgets have been reviewed and provisionally approved. Market research has also been conducted for all proposals.

The PID should consider the following aspects of the project:

1. The project scope statement, including a Work Breakdown Structure (WBS)

2. The project schedule including a Gantt chart and project milestones.

3. An initial assessment of stakeholders (minimum 6) by identifying, analysing, planning, and providing recommendations on how these stakeholders should be managed to maximize the chance of achieving the project objectives.

4. An initial assessment of risks (minimum 6) presented by the project and the response strategies propose.

5. A critical evaluation of the project management skills required to deliver the project.

NOTE

You are required to research and apply project management theories and literature in order to successfully complete this assignment. In order to pass, you will need to use a minimum of 15 separate sources, including a minimum of 5 textbooks and/or journal articles. DO NOT copy the research article without providing critical and academically sound analysis. The use of theories and literature must be evidence across all sections.

Criteria for Assessment

This table details the weightings of the five criteria by which your work will be assessed.

Criteria

1. Project Selection: Clearly linked the selected project with the “must and want” strategic objectives using the project selected tool provided.

2. Project Justification and Critical Success Factors : Drawing on a minimum of 5 credible academic sources:

i. Provide a critical justification of the selected project using appropriate and credible project management theories and literature.

ii.Provide strong argument (backed with credible literature) on the critical success factors of the project.

3. Project Initiation Document (PID): Drawing on appropriate PM tools and techniques supported by relevant and credible literature develop:

1. Scope and WBS

2. Project schedule

3. Stakeholder management plan

4. Risk management plan

5. A clear evaluation of PM Skills

NOTE: You must draw on a minimum of 10 credible academic literature to support the application of project management tools and techniques.

4. Accurate citations and referencing

5. Clarity and credibility of proposal

Word Count

The word count is 2000 words.

There will be a penalty of a deduction of 10% of the mark (after internal moderation) for work exceeding the word limit by 10% or more.

The word limit includes quotations and citations. Tables, figures, appendices and the final references list are omitted from the overall word count. You must state the number of words used on the front cover of the assignment.

Submission Instructions:

The assessment must be submitted by 18:00 (UK time) 31/10/2023. No paper copies are required.

You can access the submission link through the module Aula page.

• Your coursework will be given a zero mark if you do not submit a copy through Turnitin. Please take care to ensure that you have fully submitted your work.

• Please ensure that you have submitted your work using the correct file format, unreadable files will receive a mark of zero. The faculty accepts Microsoft Office and PDF documents, unless otherwise advised by the module leader.

• Students MUST keep a copy and/or an electronic file of their assignment. This document is intended for Coventry University Group students for their own use in completing their assessed work for this module. It must not be passed to third parties or posted on any website.

• Checks will be made on your work using anti-plagiarism software and approved plagiarism checking websites.

Marking and Feedback

Your assignment will be marked by the module team . Provisional grades will be released

once internally moderated . Feedback will be provided by the module team alongside grades release .

You can expect to have marked work returned to you 15 working days after the submission deadline. If for any reason there is a delay you will be kept informed. Marks and feedback will be provided online. As always, marks will have been internally moderated only, and will therefore be provisional; your mark will be formally agreed upon later in the year once the external examiner has completed his / her review .

Details of the marking criteria for this task can be found at the bottom of this assignment brief.

Module Learning Outcomes:

The Learning Outcomes for this module align to the marking criteria which can be found at the end of this brief. Ensure you understand the marking criteria to ensure successful achievement of the assessment task. The following module learning outcomes are assessed in this task:

2. Evaluate current issues in project management and its application in the business environment.

3. Critically evaluate and apply different tools and techniques used in project management.

4. Critically assess the impact of hard and soft skills on the management of a variety of different projects.

In addition this assignment is designed to assess Chartered Management Institute Unit 513

Managing projects to achieve results.

Students have an option to pay a membership fee and register with the CMI. Upon successfully passing all the mapped programme modules, you may be eligible for a CMI qualification (subject to CMI moderation).

CMI Learning Outcomes:

1. Understand the role of projects in delivering organisational strategy

2. Understand processes for initiating, planning and managing projects

3. Understand the factors which contribute to effective project management

Assignment Support and Academic Integrity

If you have any questions about this assignment or require information on Extenuating Circumstances, please see the Student Guidance on Coursework for more information.

Spelling, Punctuation, and Grammar:

You are expected to use effective, accurate, and appropriate language within this assessment task.

Academic Integrity:

The work you submit must be your own work. We use detection software and make routine checks for evidence of academic misconduct. Definitions of academic misconduct, including plagiarism, self-plagiarism, and collusion can be found on the Student Portal. All cases of suspected academic misconduct are referred for investigation, the outcomes of which can have profound consequences to your studies. For more information on academic integrity please visit the Academic and Research Integrity section of the Student Portal.

Support for Students with Disabilities or Additional Needs:

If you have a disability, long-term health condition, specific learning difference, mental health diagnosis or symptoms and have discussed your support needs with health and wellbeing you may be able to access support that will help with your studies.

If you feel you may benefit from additional support, but have not disclosed a disability to the University, or have disclosed but are yet to discuss your support needs it is important to let us know so we can provide the right support for your circumstances. Visit the Student Portal to find out more.